Strategic design, corporate branding and visual communication
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SISTEMA D'IDENTITA VISIVA Logo and stationary design
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PACKAGING / New visual identity and family feeling approach.
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VISUAL IDENTITY / Corporate visual system and design guidelines. Web Design, and litterature system.
Revitalization of the Ciccolella BrandObjectives The company with the income in the stock exchange market, has the necessity to revitalize the corporate image and the need to develop a new brand identity and brand architecture. These activities have to support the organization to communicate the new company strategy.
Attività
Elettronica Santerno enter in the Carraro Group
With the acquisition from the Carraro Group, Elettronica Santerno has the necessity to improve the positioning in the reference market, to align the image to the values of the Group increasing the brand equity. Corporate identity and Brand image Exhibit design Web design
La Patatina Artigianale PataObjectives Pata, chips and snacks manufacturer, has the necessity to distinguish themselves, strengthening the perception of the company quality to the eyes of own consumers. The redesign must emphasize the differences between the “families” and product lines, returning a clear and compelling packaging. Activities
Result Creation of the visual identity for product line. New brand image and better product evaluation from the consumers.
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